LottoMedia is a Delaware Corporation, and a wholly-owned subsidiary of National Lottery.

LottoMedia is the “exclusive” advertising agent for National Lottery, and manages the placement of merchant coupons and advertising images on all of the Smart Game Cards, packaging, dispensers, point-of -sale, and multi-media advertising for VideoCash, and all of its electronic player devices.

LottoMedia creates and manages mutually beneficial partnerships for lottery players, lottery retailers, lotteries, and featured merchants. Merchant coupons are delivered “in-store”, “in-ad”, “in-package” and are accompanied by branding images on the packages, electronic screen displays. Advertising is most often supplemented by lottery retailers, and multi-million-dollar lottery advertising funding for TV, radio, outdoor, merchandising, and point-of-sale.